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Our story
We believe the future of work is automated
SaaSFlow was born from a simple frustration: great teams were spending half their week on tasks that software should handle. We set out to build the platform that changes that permanently.
Our mission
Eliminate every repetitive task that stands between your team and the work that actually matters.
How we think
Automation should be invisible
The best workflow runs without anyone noticing. Our design principle: automate the friction away, surface insights when they matter.
Build for operators, not just developers
SaaSFlow is designed so that RevOps, CS, and Product teams can build powerful flows — without waiting in an engineering queue.
Reliability is a feature
99.99% uptime, automatic retries, checkpoint replay — reliability is baked in, not bolted on after an outage.
Transparency at every layer
Full execution traces, open pricing, honest SLAs. We don't hide complexity behind dashboards — we help you understand it.
Our milestones
2022
Founded in Berlin with a $2M pre-seed from angels and ex-operators.
2023
Launched public beta with 500 teams on the waitlist. Reached $1M ARR in 9 months.
2024
Closed $12M Series A, launched the AI Copilot, and hit 1,000+ customers.
2025
Expanded to 3,200+ enterprise customers across 40 countries.
2026
Series B closed at $28M. Launched on-prem deployment and custom model routing.
The team
We're a team of engineers, product thinkers, and operators obsessed with automation.
Leena Kapoor
CEO & Co-Founder
Former ML infrastructure lead at a global fintech. Built and sold two B2B tools before co-founding SaaSFlow.
Tobias Feld
CTO & Co-Founder
Designed distributed systems at a hyperscaler. Obsessed with sub-millisecond latency and elegant APIs.
Camille Roy
VP Product
Grew PLG products from 0 to $40M ARR. Believes automation should feel invisible — and delightful when it surfaces.
Arjun Nair
Head of AI Research
Published researcher in LLM fine-tuning and multi-agent orchestration. Leads our model routing and AI Copilot team.
In the press
TechCrunch
SaaSFlow raises $28M Series B to take on enterprise workflow automation
Mar 2026
Forbes
The AI-first automation tools reshaping how SaaS companies scale ops
Feb 2026
Product Hunt
#1 Product of the Day — SaaSFlow AI Copilot launch
Jan 2026
Where we are
🇩🇪
Berlin
HQ & Engineering
🇺🇸
San Francisco
Sales & GTM
🇮🇳
Bangalore
AI Research
We're hiring
Join a remote-first team of 80+ people building the automation platform of the future. We're looking for engineers, designers, and operators who want to work on hard problems.
View open roles